At McRae Enterprises, growth has never been about scale for its own sake. It’s about building with purpose, leading with vision, and serving clients with excellence. Today, with the recent promotion of Liz Bell to CEO, the company is entering a new era of leadership and expansion — while Micah McRae continues to play a hands-on role in shaping McRae’s future.
A Leadership Transition That Builds Capacity
Micah describes the leadership transition as both humbling and energizing.
“This has been my life’s work. Each day brings new milestones, new accomplishments, and new opportunities. Seeing Liz step into the CEO role is proof of the growth we’ve been intentionally building toward.”
Liz’s leadership strengthens McRae’s day-to-day capacity, while giving Micah the space to focus on high-impact growth opportunities.
“With Liz leading, we’re ensuring that processes, customer service, and continuous improvement stay front and center. It also frees me to lean further into land development and strategic growth — the kind of big-picture moves that will shape our company for decades.”
Leaning Into Land Development
McRae’s next chapter will be defined by deeper investments in land development, an area where Micah sees enormous opportunity to serve clients and communities.
“We’re doubling down on commercial and industrial development. That will become a major driver of our growth trajectory. Our performance in deep foundation services has given us a competitive advantage, and expanding into development is the natural next step.”
By prioritizing sustainability and innovation in these projects, McRae is not only meeting market demand but also leading by example.
“Our developments will be around for 100 years. That’s a century of impact built on today’s choices. It would be irresponsible not to embed sustainability and innovation into everything we do.”
A Founder Who Remains Engaged
While Liz is guiding the company’s operations, Micah remains deeply engaged — not stepping back, but stepping into a role that focuses on vision, expansion, and shaping the legacy of McRae.
“I’m exhilarated at watching how fast the company is growing. The team is aligned, and with Liz at the helm, I can focus more on strategy and development. I’m not going anywhere — I’m as invested as ever in seeing McRae thrive.”
What Clients Can Expect
For clients, this dual focus means the best of both worlds: a CEO dedicated to operational excellence and a founder pushing forward with bold development projects.
“In the coming years, our clients will see our growth translate into greater capacity for excellence. It may look like an overnight success, but really, it’s 20 years in the making.”